Strawberries and Caneberries

Our 2024 Cost of Production Study for Conventional Strawberries is now available in Spanish, it was translated by none other than Diego Celes of Transagro.  A true master of the craft, see for yourself!  https://coststudyfiles.ucdavis.edu/2025/08/13/(SPAN)_%20MUESTRA%20DE%20COSTOS%20PARA…

A persistent question this time of year is why sometimes blackberry fruit are not ripening. They go through flower, green fruit and then to red, but once at that stage some (or many, I have even witnessed cases of all, really sad) stay red and simply refuse to ripen.As many readers of this blog know this is…

There will be a field day at 250 Natividad  Road on new mulch technologies for strawberries on August 27.  Details of the meeting is attached below, there are examples of several of the mulches for audience review in the field.Be sure to RSVP - more information below.

A local grower was surprised yesterday morning by the huge bug infestation depicted in the photos below suddenly appearing in his berry field.             Photo 1: A mass of false chinch bugs crawling up a support post.          Photo…

Mark was easing into some Sunday morning reading last week at a small park in Watsonville that is very close to a strawberry field when the unusual insect depicted below paid him a visit.  Given that he had never seen this insect (and doubts that many of you have either), he felt a surge of unease that…